Matthew Guay

Matthew Guay is a writer and co-founder of Pith and Pip. He previously was founding editor of Capiche and Zapier’s senior writer and editor.

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Matthew Guay

Mar 28, 2026

The Build vs Buy Conundrum for Software

Everyone who is serious about business workflows should build their own software

Every shared spreadsheet should be an app

Matthew Guay

Mar 14, 2026

Every shared spreadsheet should be an app

Spreadsheets got you here. A custom app will get you there.

No-Code Movement

Matthew Guay

Jan 4, 2024

How to Decrease Form Abandonment

Make sure everyone who starts filling out your form and buying your products actually gets through the submission line with form optimization, drop-off reminders, and forms that are easier to fill out.

Guides

9 Best Airtable Add-ons, Integrations, and Companion Apps

Matthew Guay

Dec 28, 2023

9 Best Airtable Add-ons, Integrations, and Companion Apps

Take Airtable’s database, combine it with best-in-class add-ons and companion tools, and build the work hub your business needs.

Guides

Document Control: How to Build Automated Document Workflows

Matthew Guay

Nov 14, 2023

Document Control: How to Build Automated Document Workflows

Your company's most important data is scattered across dozens of apps, or lives in your team's heads. A document control system centralizes everything while ensuring that docs are up to date, signed off on by stakeholders, and easy to locate when needed.

Matthew Guay

Nov 7, 2023

Klaviyo vs MailChimp: Pricing, Email Features, & Automations

Find the best app to build an audience, onboard them with targeted messages, and keep them engaged over time with email newsletters and drip messaging.